Too many matches? Or none at all? That annoying person who fancied you and then never writes back? If you have entered the online dating realm before you will probably have faced some of these issues along the way. Between high expectations, seemingly perfect profiles and the frustration that builds up – I’m going to address some of the key aspects which can help ameliorate the experience for beginners or people who have been at it for a while.

Lying awake at night, browsing through your latest matches? Switching between Tinder, Bumble, Hinge – back to Tinder again? Nothing. Disappointing. You put your phone away, ready to go to bed. Suddenly your screen lights up! Finally, a new match. Finally, that rush again – the anticipation is skyrocketing.

Can dating apps truly help you find the connection you are seeking? What lies behind their algorithms and features designed to keep you engaged? By asking the right questions and setting clear goals, you can navigate the complexities of these platforms and turn them into tools for building meaningful relationships.